: : Microscope

: : 5X

:: Logo Mark

: : MXgF social

: : Sleeper moment poster

Manhattan Beach Education Foundation ::: Website, www.MBEF.org

Manhattan Beach Education Foundation ::: Direct Mail, cover sample

Manhattan Beach Education Foundation ::: Direct Mail, sample spread

Manhattan Beach Education Foundation ::: Quarterly Newsletter, Print and Digital

Copywriter_Identity : : The goal was to make the business ID simple, yet elegant and powerful. A blinking cursor with the writer's initial "t" demonstrates a writer's thought process.

:: Logo Mark

:: Personal Card

The Designory Inc_self promotional ::: The direction for the self-promo was simple. Keep it powerful and easy-to-understand. The concept--"Curiosity"--was just a natural reflection of the shop's personality. Each page was created to communicate a singular message with stimulating visuals and direct copy. A pocket was built into the rear so that various case studies could be inserted as appropriate.

The Designory Inc_self promotional ::: Sample spread.

The Designory Inc_self promotional brochure
::: Sample spread.

:: Identity Program

:: Postcard

Inner-City Filmmakers ::
I Matter campaign
Inner-City Filmmakers is a non-profit organization that makes a difference in the lives of disadvantaged youth. By teaching basic job and life skills, ICF prepares them for entry-level jobs in film and TV. To date, ICF has been operating on a shoe-string budget, with no clear presence in the community. Our objective was to create a campaign that would establish ICF as a major player in the area of non-profits as well as communicate its powerful message. Multiple pieces were designed to address different target groups, with the emphasis on developing a successful donor brochure.

Inner-City Filmmakers ::
I Matter campaign_brochure sample spread, CD booklet

Inner-City Filmmakers :: I Matter campaign_brochure sample spread and CD booklet

Inner-City Filmmakers :: Poster series

Inner-City Filmmaker_pro bono, fundraising ::: filmcan with brochure

Inner-City Filmmaker_pro bono, fundraising ::: brochure

Arts With A Heart _pro bono, charity event
::: Arts With A Heart held their annual silent auction annually to raise funds for Homestead Hospice and Shelter, Los Angeles. A cohesive program of mailer, poster, banners, teaser, invite were created to promote the special event.

Arts With A Heart _pro bono, charity event
::: invitation, rsvp card


  • Role Creative Lead / Concept / Art Direction / Design / Execution

  • For Collateral & Identity Design

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